Good copy grabs your audience. Without a powerful message, your story can fall flat. PIRR crafts copy that turns heads, sparks emotion, and gets your brand’s message to stick.
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What Actually is Good Copy?
Good copy is a conversation—it engages your audience and builds a connection. It’s authentic and clear, using a voice that’s consistent with the brand’s identity and free from grammatical errors. Most importantly, it’s memorable, with carefully chosen words that tell a story and stay with your audience long after they’ve finished reading.
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Copywriting Services
Crafting Words that Inspire Action
Our copywriting services in Singapore focus on creating original, high-impact content that engages, informs, and converts. We start by understanding your brand’s tone, target audience, and business objectives, then craft copy that resonates and drives results.
PIRR’s copywriting services include, but are not limited to:
Marketing & Campaign Copywriting – Creative taglines, ad copy, and promotional materials for both digital and print campaigns.
Brand Story & Messaging – Defining your brand’s unique voice, mission, and key value propositions for your audience.
Content Marketing Copywriting – Blog articles and thought leadership pieces to build industry authority and credibility.
SEO Copywriting – Crafting search-optimised content that improves your website’s visibility on search engines and generates leads.
Social Media Copywriting – Platform-specific captions, scripts, and ad content for channels like Instagram, LinkedIn, and Facebook.
Website Copywriting – Homepages, service, and landing pages crafted to engage your audience, with optional SEO to boost visibility and conversions.
Copywriting rates starting from S$0.20 per word.
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Copyediting Services
Refining Content for Clarity, Flow and Impact
Our copyediting services in Singapore are designed to take your existing content and make it better – sharper, clearer, and more persuasive. We refine sentence structure, adjust tone, and ensure your writing aligns with your brand identity while remaining easy to read and free from inconsistencies.
PIRR uses the following copyediting methodology:
Correctness – We ensure your content is free from grammatical, spelling, and punctuation errors, while maintaining consistency in language conventions such as UK or US English, so your brand communicates with precision and professionalism.
Clarity – We refine sentence structure, word choice, and flow so your message is easily understood by your target audience, removing unnecessary complexity while retaining meaning.
Engagement – We enhance tone, style, and vocabulary to keep readers interested from start to finish, ensuring your content aligns with your brand personality and resonates with your audience.
Delivery – We optimise the form and presentation of your content for its intended platform, from web pages and marketing materials to reports and speeches, ensuring maximum impact and readability.
Copyediting rates starting from S$0.08 per word.
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Proofreading Services
The Final Polish Before Publishing
Our proofreading services in Singapore provide the last layer of quality control before your content goes live. We focus on surface-level corrections, ensuring your text is free from typos, grammatical mistakes, and formatting inconsistencies. This service is ideal when you’re confident in your content but need that final check to guarantee professionalism.
PIRR’s proofreading process covers key areas of your content, including:
Typographical errors
Minor grammar and spelling mistakes
Punctuation consistency
Formatting1 (headings, spacing, fonts)
1. It doesn’t rewrite or refine the style, tone, or structure – it just ensures the content is error-free.
Proofreading rates starting from S$0.04 per word.
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Frequently Asked Questions
What is the difference between copywriting, copyediting, and proofreading?
Copywriting is the process of creating original, persuasive, and brand-aligned content, such as website copy, marketing materials, and advertisements. Copyediting focuses on refining existing content by improving clarity, tone, structure, and consistency. Proofreading is the final check for grammar, spelling, punctuation, and formatting errors before publishing. At PIRR, we offer all three as part of our professional content solutions in Singapore.
Why hire a copywriting agency in Singapore instead of a freelance copywriter?
A copywriting agency in Singapore like PIRR provides a team of specialists who can handle strategy, writing, editing, and proofreading under one roof. This ensures consistent quality, faster turnaround times, and content that’s aligned with your brand voice and business goals.
Why hire PIRR over other copywriting companies in Singapore?
PIRR is foremost a creative agency, which means our copywriting is backed by deep expertise in branding, marketing, and design. We don’t just write – we craft content that aligns seamlessly with your brand voice, resonates with your audience, and supports your business objectives. Every piece of copy is informed by strategic insights, market understanding, and a creative approach, ensuring your message not only reads well but also drives measurable results.
How does SEO copywriting help my business in Singapore?
SEO copywriting in Singapore helps your business get noticed online. By using the right keywords and writing clear, engaging content, we make it easier for people to find your website on Google. Good SEO copywriting also keeps readers interested and encourages them to take action, like contacting you or buying your product.
What is the process for your SEO copywriting services in Singapore?
Our SEO copywriting services in Singapore are tailored to each client’s needs. For clients who already have target keywords, we create content that enhances search visibility and engages readers. For those who need guidance, we offer optional in-depth keyword research and strategy to identify the best opportunities for your business. Every piece is crafted to be both search-engine friendly and aligned with your brand voice.
Does your SEO copywriter in Singapore guarantee results?
While our SEO copywriter in Singapore creates content that is optimised for search engines and crafted to engage your audience, no professional can guarantee specific rankings due to the ever-changing nature of search algorithms. However, PIRR’s own website is optimised by our SEO copywriters – the fact that you found this page while searching for relevant keywords like “copywriting Singapore” demonstrates the effectiveness of our SEO strategies and writing expertise.
What do your copywriting services in Singapore entail?
Our copywriting services in Singapore craft original, high-impact content tailored to your brand and audience. We create website copy, marketing materials, blog articles, thought leadership pieces, and SEO copy that engage readers, communicate your message clearly, and drive conversions. Every piece is carefully aligned with your brand voice and business objectives.
What are your copywriting rates in Singapore?
The copywriting rates in Singapore starts from S$0.20 per word, depending on the complexity and scope of your project. For an accurate price quote tailored to your needs, please enquire with us today.
What do your copyediting services in Singapore entail?
Our copyediting services in Singapore refine and enhance your content to ensure clarity, consistency, and professionalism. We focus on Correctness (grammar, spelling, punctuation), Clarity (sentence structure and readability), Engagement (tone, style, word choice), and Delivery (flow and alignment with your brand voice). This process improves the overall quality and impact of your content.
What are your copyediting rates in Singapore?
The copyediting rates in Singapore starts from S$0.08 per word, varying according to content length and complexity. To receive a personalised cost estimate, please enquire with us today.
What do your proofreading services in Singapore entail?
Our proofreading services in Singapore provide the final polish your content needs before publication. We carefully review your text to catch typographical errors, fix grammar and spelling mistakes, ensure punctuation consistency, and check formatting such as headings, spacing, and fonts. This ensures your content looks professional, reads flawlessly, and reflects your brand’s credibility.
Do you use American or British English when you provide English proofreading in Singapore?
At PIRR, our English proofreading services in Singapore can be tailored to either American or British English, depending on your target audience and brand guidelines. While Singapore generally follows British English, we adjust according to your company’s style preferences to ensure consistency and professionalism.
What are your proofreading rates in Singapore?
Our proofreading rates in Singapore starts from S$0.04 per word, depending on the complexity and length of your content. For a customised price quote, please enquire with us today.