A Vibrant Creature
The service brandmark design is a combination mark which comprise an iconic symbol and the brand name ‘Carmeleon Connections.’ The iconic symbol is an abstract representation of a chameleon and colourful strokes are employed to suggest the the creature’s ability to camouflage. The abstract chameleon is curved and poised to form the alphabet ‘C’, the initials of the brand name. The logo design is considered an illustrative brandmark, given the detailed illustration of the chameleon.
