Kaizen Ninjas: Battle Against the Perils of Waste
An A2 poster, e-mail banner and web banner were designed for Singapore General Hospital (SGH). The marketing collaterals were conceived for QI Fest 2016, which was administered by the Operations & Performance Management of SGH. The battle scene was illustrated to complement the QI Fest’s theme. The adorable ninja mascot and monster characters seek to entice the audience to participate in the event with playful elements and sheer buoyancy. “The evil 7 Wastes are plotting to take control of SGH! As Kaizen Ninjas, summon upon your QI knowledge and skills to escape and save SGH from the perils of waste!”
