Plant a Seed and It Becomes a Flower
As part of the branding initiative to reposition Blume Link, a minimalist series of name cards, loyalty cards and trade dress were conceptualised and designed. The trade dress, which comprise of the brand label, sticker and message card, forms part of the packaging for Blume Link’s flower bouquets and arrangements. The minimalist packaging allows the attention to fall where it should – on the beautiful colours and textures of the flowers. Such is the respect of a florist for her flowers. The branding initiative planted today will grow to be great bloom tomorrow. Blume Link is an exceptional florist in Singapore, offering choice blooms and impressive arrangements.