The Rise of Prosumers
The Energy Democracy logo is a combination mark which comprises the symbol and brand name. The nodes represent the different market players. Connected within the energy grid, they convene to form a greater purpose. They come together for energy democracy. The circular shape in the middle of the symbol, suggests unity. It is abstract and reflects the boundlessness future of prosumers and the energy market. The symbol depicts the macro environment in the energy prosumer world. The brand name, “Energy Democracy” is set in a sans-serif typeface and exudes modernity.
