Symbolising Democratic Progress: The Asian Democratic Leaders’ Alliance Logo
The Asian Democratic Leaders’ Alliance (ADLA) logo is a combination mark featuring a symbol and the brand name “Asian Democratic Leaders’ Alliance.” The letter “D” incorporates a blue arrow, visually appearing as a steadfast graphic up-folded from the letter “D,” signifying the alliance’s mission to advance and promote democratic leadership and governance in Asia. This letter “D” is encased in a circle, symbolising totality, wholeness, and timelessness and representing leaders’ and organisations’ collective effort and shared interest in making democracy work for everyone. The brand name is typeset in a sans-serif typeface to exude modernity and relevance. The logo is designed in Konrad Adenauer Stiftung’s colour palette, associating it with the parent brand.