gaming platform brand naming logo design curave fg

Curave: Where Game Cursors Converge

A gaming platform logo was designed for Curave, combining a symbol and the brand name. The name “Curave” originates from a clever brand naming approach, merging “C U” (i.e., see you) with “rave,” symbolising an extremely enthusiastic gaming community. The logo’s symbol suggests an arrow, resembling a mouse cursor that leads gamers to victory, representing courage and forward movement in the gaming arena. Additionally, the solitary arrow signifies defence and protection from harm. In the context of Curave, where the battlefield is digital, the platform becomes the space where game cursors meet. A segment of the letter “c” is cleverly integrated into the negative space of the symbol, establishing a strong relationship between the icon and the brand name “Curave.”

Client

Curave

Creative Agency

PIRR Creatives (PIRR)

Commissioned Branding Service(s)

  • Brand Naming
  • Logo Design